Book world Prague 2022

Design and production of an exhibition stand for the Luxor bookstore at the 27th International Book Fair and Literary Festival. In line with trends regarding ecology and sustainability, the stand was designed from giant cardboard boxes, which were unsealed after the event and served another purpose in the form of packaging for sending books. It was one of the largest stands we have ever prepared. The floor area was 198 m2 and the walls reached a height of over 5 meters. The stand primarily sold books, but also included a café, a podium for autograph signings and 80 seats. To diversify the book sales, we custom-made a wheel of fortune, on which each guest could spin a discount or a free gift.